Program Manager - Cross Sell @ IndiaMART

Relationship Building and Management:

o Act as the primary point of contact for a portfolio of existing loan customers

o Develop and maintain strong, trust-based relationships with sellers through regular communication, proactive engagement, and a deep understanding of their business needs and financial goals

o Ensure high levels of customer satisfaction by providing exceptional service and acting as an advocate for their needs within the organization

o Establish approachability and build rapport to facilitate open discussions about their financial requirements

o Provide priority service to assigned sellers, ensuring timely responses and efficient resolution of queries or concerns

Cross-Selling and Upselling:

o Proactively identify opportunities to cross-sell relevant financial products and services (e.g., additional loan products, insurance, payment solutions, business tools) based on the sellers & current and potential future needs

o Effectively upsell existing loan customers to higher-value products or services that align with their growing business requirements

o Develop and implement targeted strategies and campaigns to maximize cross- selling and upselling conversions within the assigned portfolio

o Clearly articulate the features, benefits, and value proposition of various financial products and services to sellers

o Conduct thorough needs analysis to recommend the most suitable solutions for each seller

Target Achievement and Performance Monitoring:

o Be responsible for achieving and exceeding assigned targets for cross-selling and upselling revenue, product penetration, and other key performance indicators (KPIs)

o Analyze sales data and identify trends, opportunities, and areas for improvement

o Implement effective sales techniques and strategies to consistently meet and surpass targets

o Maintain accurate records of customer interactions, sales activities, and outcomes