Key responsibilities Support and manage lead generation marketing campaign to grow the company's funnel and pipeline Work with sales team to align growth objectives. Update and develop our website. Manage our social media accounts and develop social media strategies as part of lead generation campaigns. Creation of marketing collateral across all sectors that the business operates within including sales support material. Facilitate the development of marketing content, covering thought leadership articles, client case studies and testimonials, web content, blogs and webinars. This includes content writing as well as prompting others to write content. Work with key stakeholders inside the company (Senior Management Team, Business analysts, Product owners) to align objectives. Coordinate with the Bid Writer to ensure the library of company standard documentation for submissions is kept relevant and updated. PREFERRED Candidate: Experience in a data-driven B2B. environment essential Experience in brand awareness and lead-generation campaigns Proven digital marketing experience Nice to have knowledge of Google Analytics Demonstrable social media growth and knowledge of industry best practice. Excellent communication skills Tenacious approach to deadlines and keeping everything on track Ability to change and be adaptable in a fast-paced environment Take ownership of assigned tasks and take seriously the responsibility for delivering these tasks on time and to a high quality Experience of working collaboratively with teams across the business A positive hands-on and "yes, we can" approach
Employement Category:
Employement Type: Full time Industry: IT - Hardware / Networking Role Category: Marketing / CommunicationMarket Research (MR) Functional Area: Not Applicable Role/Responsibilies: Digital Marketing Specialist