Consumer Insight -Qualitative and Primary @ Seven Consultancy

Job Description

AM - Consumer Insights, we are looking for a person will do Qualitative and Primary Research: Purpose of the Role : To seek & mine consumer insights , be the voice of the consumer at Bombay Shaving Company & provide insight driven recommendations for business decisions. Qualification & Experience: Total of 2-3 years of experience in qualitative research in a Market Research agency or FMCG Sound knowledge of qualitative research tools,techniques & processes Basic Qualitative research aptitude Digital communication evaluation & effectiveness Online Surveys Key Deliverables of the role: Be an interface between consumer & internal stakeholders - Product Development , Marketing, Online & Offline sales , Brand Communication. Custodian of knowledge of consumer behavior in the category, current trends & competitive landscape PoC for the external agencies & own end to end deliverables Scan,shortlist, adapt & build consumer understanding capabilities for BSC Bring data. to life through consumer-led stories Skills & Competencies: Think & act like a consumer Bias for Action High sense of ownership Detail Orientation Non Judgemental Job Type: Full-time Salary: 800,000.00 - 1,000,000.00 per year Experience: total work: 2 years (Preferred) Qualitative research: 2 years (Preferred) Ability to Relocate: Gurgaon, Haryana: Relocate before starting work (Required) Work Location: In person

Employement Category:

Employement Type: Full time
Industry: Recruitment Services
Role Category: R&D / Product Design
Functional Area: Not Applicable
Role/Responsibilies: Consumer Insight -Qualitative and Primary

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Keyskills:   Qualitative Research Consumer Insights Market Research Digital Communication Evaluation Online Surveys