Job Description
Overview The E-commerce Manager plays a vital role in driving online sales and enhancing the overall digital brand presence of the organization. This position is crucial for developing and implementing strategies to optimize the online customer experience, drive traffic, and increase conversion rates. Key Responsibilities Develop and execute comprehensive e-commerce strategies to drive online sales and enhance customer engagement. Monitor and analyze key performance metrics to identify trends and make data-driven decisions. Manage the online product catalogue, ensuring accuracy and optimization for search and sales. Collaborate with marketing teams to develop and implement digital marketing campaigns, including SEM, SEO, email, and social media marketing. Optimize the user experience across all digital platforms, ensuring a seamless and intuitive customer journey. Oversee the development and implementation of promotions and sales initiatives to drive conversion and. increase average order value. Lead A/B testing and optimization efforts to improve website performance and conversion rates. Manage relationships with third-party vendors, including e-commerce platforms, agencies, and technology providers. Stay updated on industry trends and best practices to drive continuous improvement and innovation in e-commerce operations. Supervise and develop a high-performing e-commerce team, providing guidance and support to achieve departmental goals. Required Qualifications Bachelor's degree in Marketing, Business Administration, or related field. Proven experience in e-commerce management or digital marketing, with a focus on driving online sales and revenue growth. Demonstrated success in developing and implementing e-commerce strategies that drive measurable results. Strong analytical skills and experience in utilizing data to drive decision-making and optimization. Proficiency in e-commerce platforms, CMS, and online analytics tools. Excellent understanding of digital marketing channels, including SEO, SEM, social media, and email marketing. Ability to lead and motivate cross-functional teams, fostering a collaborative and results-driven environment. Up-to-date knowledge of e-commerce trends, technologies, and best practices. Exceptional communication and interpersonal skills, with the ability to negotiate and collaborate with internal and external stakeholders. Proven track record of managing vendor relationships and negotiating contracts. Strong project management skills with the ability to prioritize and manage multiple initiatives simultaneously. Understanding of UX/UI principles and best practices in e-commerce design and optimization. Experience in developing and executing digital marketing campaigns to drive traffic and sales. Ability to thrive in a fast-paced, dynamic environment and drive change through innovation and continuous improvement. Skills: e-commerce operations,digital marketing,data analysis,team management,customer experience,marketplace management
Employement Category:
Employement Type: Full time
Industry: Others
Role Category: Back Office Operations
Functional Area: Not Applicable
Role/Responsibilies: E commerce Manager
Keyskills:
digital marketing
data analysis
team management
customer experience
ecommerce operations
marketplace management