Social Media and Performance Marketing
- Jobee Fie
- 1 - 4 years
- Bengaluru
- 1 month ago
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Job Description
Job Responsibilities:-
Develop and execute social media marketing strategies to promote podcast episodes and engage with our audience across platforms such as Instagram, Twitter, Facebook, LinkedIn, TikTok, and others.
Create compelling and visually appealing content including graphics, videos, and written copy tailored to each platform to maximize engagement and reach.
Manage social media accounts, including scheduling posts, responding to comments/messages, and monitoring performance metrics.
Implement performance marketing campaigns (such as PPC, SEM, and paid social advertising) to drive traffic and conversions, with a focus on optimizing ROI.
Monitor and analyze campaign performance metrics using tools like Google Analytics, Facebook Insights, and others, and use insights to refine strategies and improve results.
Collaborate with the podcast production team to develop marketing assets and promotional materials aligned with the content themes and objectives.
Stay up-to-date with the latest trends and best practices in social media marketing, performance marketing, and podcast promotion, and leverage emerging opportunities to enhance our marketing efforts.
Track industry trends and competitive landscape to identify new opportunities for growth and innovation.
Job Requirements:
Bachelor's degree in Marketing, Communications, Digital Media, or related field.
Proven experience (2+ years) in social media marketing, performance marketing, or digital marketing, with a strong track record of driving results.
Proficiency in using social media management tools (e.g., Buffer, Hootsuite) and performance marketing platforms (e.g., Google Ads, Facebook Ads Manager).
Excellent written and verbal communication skills, with a keen eye for detail and creativity.
Strong analytical skills and the ability to interpret data to make informed decisions and optimize campaigns.
Creative thinker with the ability to generate innovative ideas and content concepts.
Self-motivated and proactive with the ability to work independently as well as collaboratively in a fast-paced environment.
Passion for podcasts and audio storytelling is a plus.
Location: Remote-Delhi / NCR,Bangalore/Bengaluru,Hyderabad/Secunderabad,Chennai,Pune,Kolkata,Ahmedabad,Mumbai
Job Classification
Industry: Advertising & Marketing (Digital Marketing)Functional Area: Advertising & Marketing (Digital Marketing)
Role Category: Digital Marketing
Role: Social Media Marketing
Employement Type: Full time
Contact Details:
Company: Jobee FieLocation(s): Bengaluru
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