Digital Marketing @ Aspire Erp Systems

Job Description

Job seekers love a description that begins with an introductory paragraph telling them a little bit about your company and its work culture and values. Take two or three sentences to shape your recruiting pitch for the ideal candidate. Keep it engaging and youll set your company apart from competing listings. Digital Marketing Job Requirements And Responsibilities Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong. analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate. Digital Marketing Qualifications / Skills Creating and maintaining client relationships Self-motivated yet customer-focused Proficient in marketing research and statistical analysis Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate Education, Experience, And Licensing Requirements Bachelors or masters degree in marketing or a related field Proven working experience in digital marketing, particularly within the industry Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.) Working knowledge of ad serving tools Experience in setting up and optimizing PPC campaigns on all major search engines Working knowledge of HTML, CSS, and JavaScript development and constraints

Employement Category:

Employement Type: Full time
Industry: Others
Role Category: Marketing / CommunicationSales / BD
Functional Area: Not Applicable
Role/Responsibilies: Digital Marketing

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Keyskills:   Web Marketing Database Marketing Email Marketing Social Media Marketing Display Advertising Marketing Research Statistical Analysis Digital Campaigns Client Relationship Management Landing Page Optimization Marketing Analytics HTML CSS JavaScript SEOSEM SEOSEM Management Marketing Database Management User Funnels Optimization AB Testing Multivariate Experiments Website Analytics PPC Campaign Optimization