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Performance Marketer @ SMAAASH

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 Performance Marketer

Job Description

Now Hiring: Performance Marketing Executive Smaaash Entertainment

Location: Andheri East, Mumbai
Salary: 25,000 40,000 (Based on experience and interview)
Shift Timings: 9:30 AM 6:30 PM
Working Days: Monday to Saturday | Sunday Fixed Off
Immediate Joiner Preferred (or within 1015 days)
Open to: Male & Female Candidates

About the Company

Smaaash Entertainment Pvt. Ltd. is Indias premier urban sports and entertainment destination, offering immersive gaming, sports simulations, and F&B experiences under one roof across major Indian cities. Known for innovation and unique guest experiences, Smaaash is a leader in the entertainment space.

Role Overview

We are seeking a highly motivated and data-driven Performance Marketing Executive to manage, scale, and optimize paid digital campaigns. This is a B2C and sales-focused role, responsible for running full-funnel campaigns aimed at lead generation and revenue growth.

Key Responsibilities

  • Independently create, manage, and optimize campaigns on:
    • Facebook & Instagram (Meta Suite)
    • Google Ads (Search, Display, YouTube)
    • LinkedIn and other third-party digital platforms
  • Plan and execute sales-focused marketing campaigns from scratch
  • Drive high-quality leads for corporate bookings and events
  • Implement A/B testing, track key performance metrics, and improve conversion rates
  • Optimize campaigns to ensure strong CPL, ROI, and ROAS
  • Coordinate with creative/content teams to develop performance-driven creatives
  • Stay updated with digital marketing trends, algorithm updates, and competitive strategies
  • Generate performance reports using Google Analytics, Meta Business Suite, etc.

Candidate Requirements

  • 34 years of experience in performance marketing, especially in B2C lead generation
  • Proven ability to plan and execute campaigns independently from scratch
  • Strong command of digital tools, ad platforms, campaign tracking & analytics
  • Must have experience working on sales-driven marketing funnels
  • Highly analytical, detail-oriented, and ROI-focused
  • Background in entertainment, events, hospitality, or B2C sales marketing is a plus

Important Note

This role is strictly sales & B2C focused. Candidates must have prior experience in performance marketing for B2C sales campaigns to be considered.

To Apply:
WhatsApp your resume to 8369780***

Role & responsibilities

Preferred candidate profile

Job Classification

Industry: Film / Music / Entertainment
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Performance Marketing Manager
Employement Type: Full time

Contact Details:

Company: SMAAASH
Location(s): Mumbai

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Keyskills:   B2C Marketing Performance Marketing

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SMAAASH

Smaaash Entertainment is one of Indias leading urban sports-centric entertainment companies, offering an immersive and interactive experience that blends cutting-edge technology with sports, virtual reality, gaming, and food & beverage. Founded in 2012 and headquartered in Mumbai, Smaaash has re...