Account Manager
- Swiggy
- 1 - 3 years
- Bengaluru
- 9 months ago
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Job Description
Dineout is present in 34 cities across India and we have partnerships with more than 21,000 restaurant partners where users can save up to 40% on their dining bills when they pay their restaurant bills using the dine out feature on the Swiggy app.
Role Summary -
The role holder is expected to onboard and build relationships with 70-80 partner accounts in the given territory to grow the Dine-out business and service offerings and generate 80-90 lacs Gross Merchandise Value (GMV) per month.
The exact number of partners and revenue targets will be based on the India 1 and India 2 markets and specific geographies assigned
Responsibilities -
Account & Partner Relationship Management
- Onboard new accounts by explaining the requirements to the partners and coordinating with internal stakeholders
- Meet the existing partners periodically and ensure Restaurant Display Page(RDP) content is correct and image coverage is high
- Make persuasive presentations on the benefits and goodness of Dine Out plans & promotions for month-on-month growth and ensure partners invest consistently.
- Execute growth forward activities such as offer alignments, marketing operations alignments, etc. to ensure go live on events and activities as planned.
- Resolve issues such as diner denied payout and ensure seamless transactions for customers and partners at the restaurants
- Prepare the growth plans for each account being managed and gather competitor action insights.
Data Interpretation & Business Performance Management:
- Filter relevant data from the Restaurant facing dashboard and explain the key performance metrics to the partner
- Seek necessary support or actions from the partner to ensure the right RDP view to enable conversions and grow the business.
- Stay updated on the partners investment in competition through observations at the point of sale, conversations with the partner and competition sales teams, delivery persons, etc.
- Ensure partner investments are equal or higher than competition with respect to discounts, commissions, and advertisements by highlighting relevant inferences from the dashboard and explaining the gains/benefits to the partner.
Interaction with Stakeholders:
- Interact with partner support (discount change, Restaurant Display page, etc.), sales operations (competition comparison data, or any ongoing festival data, etc.), and finance team ( reconciliation of payouts, queries on GST, etc, amount not credited to partner accounts, etc.).
Functional Competencies
- Understand Dine Out offerings and gain clarity of growth levers.
- Knowledge of basic metrics such as operating hours of restaurants , ADs revenue per order (Ads RPO) , Commission Revenue per order and its constituents such as Average Order Value (AOV)
- Elements of data dashboards such as CMS/ PowerBi/Compass/Salesmate
- Understanding of Conversion Funnel - Advanced Level Week Wise /Month Wise/Day Wise transactions across accounts , denial rates, supply metrics vs competition
- Graduate with 1.5-3 year of field sales experience; Fluency in local language and working knowledge of English
- Good working knowledge and experience of e-commerce activities and all online marketing channels
- Confident, Pleasing, and a go-getter personality
- Effective communication skills
- Attitude & Aptitude for Sales
- Should be a team player, working alongside people from all walks of life.
- Analytical, good Excel skills.
- The candidate has to be flexible, restaurant owners do not operate on 9-to-5 schedules
- Leadership and Influencing skills: Identify, build, and use a wide network of contacts with people at all levels, internally and externally. Achieves a good result through a well-planned approach.
- Initiative & Flexibility: Recognizes the need to adapt to change & implement appropriate solutions. Be able to identify opportunities and recommend/influence change to increase the effectiveness and success of campaigns.
- Creativity & Initiative: Demonstrate creativity & originality in your work and have the personal drive and initiative to bring about change and help drive the business forward.
Job Classification
Industry: Software ProductFunctional Area / Department: Finance & AccountingRole Category: Accounting & TaxationRole: Accountant / Accounts ExecutiveEmployement Type: Full timeContact Details:
Company: SwiggyLocation(s): Bengaluru+ View Contact
Keyskills: Relationship management Sales Performance management Sales operations Networking Online marketing Analytical Reconciliation CMS Marketing operations
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