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Head of Marketing | Commerce India @ Fynd

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 Head of Marketing | Commerce India

Job Description

Fynd is India s largest omnichannel platform and a multi-platform tech company specialising in retail technology and products in AI, ML, big data, image editing, and the learning space. It provides a unified platform for businesses to seamlessly manage online and offline sales, store operations, inventory, and customer engagement. Serving over 2,300 brands, Fynd is at the forefront of retail technology, transforming customer experiences and business processes across various industries.

Role Overview

We are looking for a dynamic and visionary Head of Marketing to lead Fynd s brand strategy, growth marketing, and customer engagement initiatives. You will be responsible for developing and executing marketing campaigns that drive brand awareness, user acquisition, and customer loyalty across multiple channels.

Key Responsibilities
  • Marketing Strategy Execution: Develop and implement comprehensive marketing strategies aligned with business objectives.
  • Brand Building: Strengthen Fynd s brand positioning, ensuring consistency in messaging and customer experience.
  • Growth Performance Marketing: Drive customer acquisition and retention through data-driven digital marketing campaigns (SEO, SEM, social media, influencer marketing, etc.).
  • Content Communications: Oversee content creation, PR, and external communications to enhance brand visibility.
  • Customer Insights Analytics: Leverage data analytics to track performance, optimize campaigns, and enhance user experience.
  • Partnerships Collaborations: Establish strategic partnerships with brands, agencies, and influencers to expand reach.
  • Leadership Team Management: Build and mentor a high-performing marketing team.

Qualifications Experience
  • 10+ years of experience in marketing, with a strong background in digital marketing, brand strategy, and growth marketing.
  • Proven track record in e-commerce, retail, or technology-driven companies.
  • Hands-on experience with marketing tools, analytics platforms, and automation systems.
  • Strong leadership skills with experience in managing and scaling teams.
  • Exceptional communication and analytical skills.

What do we offer

Growth

Growth knows no bounds, as we foster an environment that encourages creativity, embraces challenges, and cultivates a culture of continuous expansion. We are looking at new product lines, international markets and brilliant people to grow even further. We teach, groom and nurture our people to become leaders. You get to grow with a company that is growing exponentially.

Flex University

We help you upskill by organising in-house courses on important subjects

Learning Wallet: You can also do an external course to upskill and grow, we reimburse it for you.

Culture

Community and Team building activities

Host weekly, quarterly and annual events/parties.

Wellness

Mediclaim policy for you + parents + spouse + kids

Experienced therapist for better mental health, improve productivity work-life balance

We work from the office 5 days a week to promote collaboration and teamwork. Join us to make an impact in an engaging, in-person environment!



Job Classification

Industry: Software Product
Functional Area / Department: Marketing & Communication
Role Category: Marketing
Role: Head - Marketing
Employement Type: Full time

Contact Details:

Company: Fynd
Location(s): Mumbai

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Keyskills:   Customer acquisition Brand positioning Team management Social media SEM SEO Digital marketing Marketing strategy Brand building Team building

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Fynd

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