SMO Executive @ People Alliance

Job Description

Responsibilities

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of companys social content.
• Manage Social Media Account to ensure consistent brand messaging and engagement.
• Create and publish engaging posts, articles, images, and videos that resonate with our target audience.
• Actively engage with followers and respond to comments, messages, and inquiries promptly and professionally.
• Analyze social media performance using relevant metrics and tools, and provide regular reports with actionable insights to improve engagement and conversion rates.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

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Keyskills:   social media optimization smo html text