Social Media Expert @ Miniorange

Qualification: : Bachelors / Masters degree (Marketing) or equivalent experience.

• Develop and execute social media strategies to enhance engagement and brand visibility.

• Create engaging content across diverse platforms to foster audience interaction.

• Maintain and execute a comprehensive social media calendar for consistent posting schedules and strategic content planning.

• Monitor, optimize, and manage company profiles to ensure alignment with brand guidelines and community standards.

• Actively engage with the audience by responding to comments, messages, and user-generated content.

• Prepare weekly and monthly reports on web traffic and ROI coming through Social Media.

• Monitor SEO and user engagement and suggest content optimization.

• Analyze key performance indicators (KPIs) including engagement rate, conversion rate, follower growth, reach, impressions, content performance, and customer sentiment.

• Collaborate cross-functionally to align social efforts with overall brand objectives.

• Proven experience in social media marketing or digital media with a strong preference for demonstrated success in the B2B industry.

• Strong communication, writing, and presentation skills.

• Proficiency in social analytics tools and understanding of web-related concepts.

• Familiarity with social media management tools like Buffer, Hootsuite, and Sprout Social.

• An ability to identify target audience preferences and build content to meet them.

• Knowledgeable about online marketing and major channels.

• Detail-oriented, customer-focused, and adept at multitasking.

• Fluency in English.

• A constant stream of new things for you to learn. Were always expanding into new areas and exploring new ideas.

• A set of extraordinarily talented and dedicated peers.

• A stable, collaborative, and supportive work environment