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Hiring :: Branding Consultant (Learning Initiatives) @ Hexaware Technologies

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 Hiring :: Branding Consultant (Learning Initiatives)

Job Description

Develop and implement marketing strategies to drive awareness and participation in L&D programs.

  • Create compelling campaigns, messaging, and engagement plans to promote learning offerings across multiple channels.
  • Leverage digital marketing, social media, and email marketing to build a strong learning culture.
  • Analyze learner behavior and engagement metrics to optimize marketing strategies.
  • Design promotional content, teasers, and launch plans for new learning interventions. Learning & Development Support
  • Collaborate with the L&D team to design and execute innovative learning experiences.
  • Assist in content development, curriculum structuring, and learner engagement strategies. Stay updated with learning trends, EdTech tools, and upskilling methodologies to align marketing efforts.
  • Work closely with stakeholders to drive adoption of L&D programs. Key Skills & Competencies
  • Strong expertise in marketing strategies, branding, and campaign execution Understanding of L&D frameworks, learner engagement, and instructional strategies
  • Experience with digital marketing tools, email marketing, and content creation
  • Ability to translate learning initiatives into impactful marketing narratives
  • Strong analytical skills to measure campaign effectiveness and optimize strategies
  • Excellent communication, stakeholder management, and project execution skills

Preferred Qualifications

  • Bachelors/Masters degree in Marketing, Learning & Development, Communications, or a related field
  • Experience in L&D marketing, employer branding, or internal communication Exposure to learning technologies, LMS, and EdTech platforms is a plus

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Other
Role Category: Other
Role: Other
Employement Type: Full time

Contact Details:

Company: Hexaware Technologies
Location(s): Chennai

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Keyskills:   Marketing Collateral Development Brand Development Learning And Development Branding Strategy Branding Brand Promotion

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Hexaware Technologies

Hexaware BPS is a unit of Hexaware Technologies Ltd. We are currently staffed at 2000+ people across Navi Mumbai (Mahape) Chennai, Nagpur and US. Ranked 15th in the NASSCOM Top 20 IT Software & Services Exporters from India, we also rank among the Top 20 Best IT employers in India by DQ-IDC fo...