Hiring For Brand Marketing Manager @ Shriram Enterprises

Job Description

HIRING  FOR  BRAND  MARKETING  MANAGER

 

PREFFERED CANDIDATES FROM - ex dlf / ambience mall marketing teams, swiggy, zomato, blinkit, bector foods, home grown beauty and lifestyle brands. 

 

Education Qualification & Experience:-

QUALIFICATION :  MBA / PGDM with Marketing major from reputed institute

EXPERIENCE :  7+ years of experience in Brand Management

SALARY   : INR  70,000 (MAX)

 

JOB RESPONSIBILITY :-

1. Develop and implement the Brand's long-term strategic plan including new product  launches , digital expansion and ROI driven growth and other retail growth initiatives to meet the company's top line and bottom line targets.
2. Create and execute dynamic marketing plan in service of

• Delivering financial growth objectives
• Building brand love through consistent message integrated across all programs, promotions, products.

3. Be the voice of the end-consumer within the organization and build a culture of consumer connect within the team 

 

Responsibilities - Operational:

1. Manage various stakeholders (both internal & external) to drive

Brand's short term KPIs External agency resources to

• Drive best-in-class quality of communication / campaigns / design
• On-time in-full execution Team of physical stores and back end marketing. 
• Build strong ownership on brand agenda
• Drive cross functional collaboration between sales, brand and marketing functions to increase  market share. 
• Align with a single-minded brand task
• Drive KPIs aligned with each member
• Own every touchpoint with consumer and customer for a holistic brand voice
• Liaise with  Supply team to ensure timely launch of new product initiatives 

 

2. Continuously evaluate quality of inputs deployed with KPIs aligned & cross - industry benchmarks to better the Brand's performance & arrive at an effective learning plan

• Work with agency partners to build learning. 
• develop and ecosystem of partners that can build the brand agenda across touchpoints
• Leverage industry best practices for challenging the brand status quo, and driving cutting edge performance (vs CPG industry) 

 

Professional Competencies required:

1. Strong business and financial acumen and the ability to link marketing strategy and results directly to overall business strategy and company financial goals.
2. The ability to develop a strategy from an in-depth analysis of consumer and/or customer insights.
3. Proven success driving results and delivering a return on investment to the company.
4. A history of successful brand management and equity building for

Large scale Brand/Brands.

5. A track record of new product development with strong marketing and communications skills.
6. Comprehensive program development skills, from broad-reach advertising to highly targeted, direct marketing across all relevant marketing channels and platforms.

 

                                                                                           

CONTACT -www.shriramjobs.com

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** NO CHARGES ARE TAKEN FROM THE CANDIDATE**

 

Employement Category:

Employement Type: Full time
Industry: FMCG / F&B
Role Category: Marketing / CommunicationProduct Marketing
Functional Area: Not Applicable
Role/Responsibilies: Hiring For Brand Marketing Manager

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Keyskills:   brand awareness brand activation brand building brand marketing brand promotion brand management brand solutions