Team Lead, Reporting and Insights
- Cvent
- 5 - 10 years
- Noida, Gurugram
- 8 months ago
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Job Description
- Liaison with internal teams to define requirements and timelines to ensure the timely and accurate delivery of data elements required for projects
- Interpret campaign data, analyze results, and provide ongoing reports to regional and product focused Marketing teams
- Report on marketing KPIs such as leads, conversion rates, marketing attribution, and marketing engagement
- Develop, maintain, and manage advanced reporting & analytics framework, dashboards, and other BI solutions Use both qualitative and quantitative methods and tools to identify areas for improvement and optimization Translate data into viable business recommendations, present findings, and actionable insights
- Promote data fluency across organization by documenting and leading training sessions on marketing data best practices
Heres What You Need:
- 5+ years of experience working with databases, data analysis, and reporting Must be very proficient in Microsoft Excel Comfortable present data and findings to stakeholders
- Experience leading projects/initiatives in a professional setting
- Knowledge of SQL or other enterprise-grade database systems preferred
- Knowledge of the implementation, measurement and optimization of marketing campaigns is required Data visualization experience in BI tools (Tableau/Sigma), Excel, PPT and other related tools, will be a plus Fair understanding of marketing platforms and lead to opportunity cycle
- Must be self-motivated and enjoy a fast-paced environment, where you will work both with teams and independently
- Strong organizational skills and the ability to prioritize and meet deadlines This role requires strong attention to details
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Data Science & AnalyticsRole Category: Business Intelligence & AnalyticsRole: Analytics ConsultantEmployement Type: Full timeContact Details:
Company: CventLocation(s): Noida, Gurugram
Keyskills: Hospitality Data analysis Database marketing Excel Marketing campaigns MICE Event marketing Software solutions Analytics SQL
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