Digital Marketing Specialist
- e Zest
- 4 - 9 years
- Pune
- 2 years ago
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Job Description
- We are looking for a Digital Marketing Specialist with 4+ years of expertise in managing clients and social media platforms.
- Develop and implement digital marketing strategies and campaigns to achieve marketing objectives and business goals
- Manage and build relationships with clients, understanding their requirements, providing regular updates, and ensuring client satisfaction
- Conduct market research to identify customer preferences, trends, and competitor activities to optimize marketing strategies
- Create and manage social media accounts, including content creation, scheduling, and engagement, to drive brand awareness, engagement, and lead generation
- Analyze digital marketing data and generate reports to measure the effectiveness of campaigns and provide insights for optimization
- Collaborate with cross-functional teams, including design, content, and development, to create and execute integrated marketing campaigns
- Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies to continuously improve campaign performance
- Manage and optimize paid digital advertising campaigns, including Google Ads, Facebook Ads, and other platforms, to maximize ROI
- Monitor and manage website performance, including SEO, SEM, and user experience, to drive traffic and conversions
- Provide exceptional customer service and support to clients, addressing inquiries and resolving issues promptly and professionally
- Bachelor's degree in Marketing, Communications, or a related field
- Proven experience (4+ years) in digital marketing, including client management and social media management
- Strong knowledge of digital marketing channels, including social media, email marketing, content marketing, SEO, SEM, and analytics
- Expertise in social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube, and familiarity with social media management tools
- Excellent written and verbal communication skills, with the ability to effectively communicate with clients, team members, and stakeholders
- Analytical mindset with the ability to analyze data, generate insights, and make data-driven decisions
- Strong organizational skills, with the ability to manage multiple tasks and projects simultaneously, meet deadlines, and deliver results
- Strong problem-solving skills, with the ability to identify issues and implement effective solutions
- Self-motivated, proactive, and able to work independently as well as in a team-oriented environment
- Familiarity with marketing automation tools, CRM platforms, and web analytics tools is a plus
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Digital Marketing - OtherEmployement Type: Full timeContact Details:
Company: e ZestLocation(s): Pune+ View Contact
Keyskills: SMO Editing Campaign Management Digital marketing SEO
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e-Zest is an ISO 9001:2008, ISO 27001:2013 and SEI CMMI Level 2 certified global IT services company specialized in bringing digital transformation utilizing emerging technologies such as cloud computing, enterprise mobility, business intelligence and analytics and user experience. Being ...
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