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Marketing Coordinator @ Steerway Business

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 Marketing Coordinator

Job Description

    Here are the key roles and responsibilities of a Marketing Coordinator (Domestic and Export) in a casting manufacturing company:


    1. Market Research and Analysis:

    • Conduct market research to identify potential domestic and international clients.

    • Analyze market trends, customer preferences, and competitor strategies.

    • Gather insights into export regulations, tariffs, and international market demands.


    2. Marketing Strategy and Planning:

    • Assist in developing marketing plans for both domestic and export markets.

    • Coordinate marketing campaigns, promotional events, and product launches.

    • Develop pricing strategies considering domestic and international factors.


    3. Client Relationship Management:

    • Build and maintain strong relationships with domestic and international clients.

    • Act as a liaison between clients and internal teams to ensure smooth communication.

    • Handle client queries, follow up on orders, and address any concerns.


    4. Export Coordination:

    • Manage documentation for export processes, including invoices, packing lists, and customs paperwork.

    • Coordinate with freight forwarders, shipping agencies, and customs officials.

    • Track shipments and update clients on order status and delivery schedules.


    5. Domestic Marketing Coordination:

    • Collaborate with domestic distributors and sales representatives to increase market reach.

    • Organize product demonstrations, exhibitions, and customer visits.

    • Support the sales team by preparing presentations, brochures, and promotional material.


    6. Digital Marketing and Branding:

    • Manage the companys digital presence, including social media, website, and email marketing.

    • Prepare marketing content such as product descriptions, catalogs, and newsletters.

    • Monitor online engagement and analyze the effectiveness of digital campaigns.


    7. Reporting and Analysis:

    • Compile data from marketing campaigns and prepare performance reports.

    • Analyze sales data from domestic and export markets to identify trends and insights.

    • Provide feedback to management regarding the effectiveness of marketing strategies.


    8. Compliance and Documentation:

    • Ensure compliance with domestic and international trade regulations.

    • Maintain records of contracts, agreements, and marketing activities.

    • Stay updated on changes in export documentation and trade policies.


    9. Coordination with Production and Logistics:

    • Coordinate with the production team to ensure timely availability of products.

    • Work with the logistics department to optimize shipping schedules and reduce costs.

    • Monitor inventory levels to meet both domestic and international demand.


    10. Customer Feedback and After-Sales Support:

    • Collect customer feedback and relay it to the production and quality teams.

    • Address post-sales issues related to product quality or shipment delays.

    • Maintain customer satisfaction through prompt and professional responses.

Employement Category:

Employement Type: Full time
Industry: Manufacturing
Role Category: Pre-Sales
Functional Area: Not Specified
Role/Responsibilies: Marketing Coordinator

Contact Details:

Company: Steerway Business
Location(s): Rajkot

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Keyskills:   marketing documents sales support sales order processing customer support marketing operations order administration market research marketing support sales administration sales coordination

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₹ 1 to 6 Yr

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Steerway Business

We are India's One of the largest Manpower Solutions Providing Company We offer our service for Business Management Consultancy, HR Consulting, Key Recruitment & Headhunting, Training & Development, counselling and more to leading Engineering & Manufactring,MNC, IT, FMCG, Banking, Auto...