Digital Marketing Specialist
- Acmeminds
- 4 - 7 years
- Mohali, Chandigarh
- 10 months ago
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Job Description
Job description
We are looking for a creative and results-driven Digital Marketing Specialist to join our team and enhance our brand s digital presence. This role is perfect for someone who is passionate about content creation, digital strategy, and performance marketing to drive engagement, lead generation, and business growth.
Job responsibilities - Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, content marketing, and email campaigns.
- Analyze and optimize digital marketing campaigns to increase traffic, engagement, and conversions.
- Manage and monitor Google Ads, LinkedIn Ads, Facebook Ads, and other paid advertising channels
- Create engaging, high-quality content for blogs, social media, case studies, whitepapers, and website pages.
- Collaborate with designers to produce visually appealing marketing materials that align with the brand.
- Ensure all content is SEO-optimized to improve search rankings and organic reach.
- Develop and execute social media strategies to boost brand presence on LinkedIn, Twitter, Facebook, and Instagram.
- Manage company social media accounts, create compelling posts, and track performance metrics.
- Monitor trends and competitor activity to adjust strategies for maximum brand impact.
- Plan and execute email marketing campaigns to engage potential clients and drive conversions.
- Segment audiences, track performance, and optimize email campaigns for better results.
- Implement lead nurturing campaigns to improve customer engagement and retention.
- Track and analyze website traffic, campaign performance, and conversion rates using Google Analytics, Search Console, and CRM tools.
- Provide insights and data-driven recommendations for
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Social Media MarketingEmployement Type: Full timeContact Details:
Company: Acmeminds SolutionsLocation(s): Mohali, Chandigarh+ View Contact
Keyskills: Email marketing Analytical Social media digital strategy Market research SEM SEO Digital marketing Customer engagement CRM
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