Performance Marketing Executive
- C Com Enterprises
- 1 - 3 years
- Mumbai
- 1 month ago
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Job Description
Job Profile:
- Manage all advertising campaigns on Google, YouTube, Facebook, Amazon Marketplace, Flipkart Marketplace and native platforms
- Create marketing campaign strategy to achieve the desired marketing goal
- Analyze the campaign data to determine data insights for the campaigns success or failure
- Campaign set-up & execution on all platforms
- Campaign monitoring, optimization & reporting
- Platform set-up including tracking codes, UTM parameters etc. that enable measurement of all campaign data & attribution
- Creation of weekly & monthly reports and presentation of the same with clients
- Guide associated internal teams such as design & graphics team, content writing team with appropriate reference material
Desired skills
- Deep understanding of advertising platforms viz. Google Ads Manager, Amazon Campaign Manager, Flipkart Campaign Manager, etc.
- Strong analytical skills
- Creative hinking & skills will be an added advantage
- Plan and execute digital marketing activities, including SEO/SEM/SMM, database marketing , Email Marketing, social media Marketing and display advertising campaigns
- Design, build and maintain social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Knowledge of Advertising Platforms: Google, Amazon, and Social Media platforms
Job Classification
Industry: Advertising & Marketing (Digital Marketing)Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Performance Marketing Manager
Employement Type: Full time
Contact Details:
Company: C Com EnterprisesLocation(s): Mumbai
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Keyskills: Google Ads Digital Advertising Facebook Ads Paid Media Digital Campaigns Google Analytics Google AdWords SEM Search Engine Marketing Performance Marketing
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₹ 2.5-5.5 Lacs P.A
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C Com Enterprises
C Com Enterprises Pvt. Ltd {Creative Communications}, a techno digital marketing agency set up in 1998, caters to the entire spectrum of digital marketing services.
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