UI/UX Designer @ Uplers

This role is not for you:

• If you are a fresher or have less than 3 years in UI/UX designing
• If you don't have an in-depth understanding of the digital marketing ecosystem
• If you have not worked in an agency before

As a UI Designer / Landing Page Specialist, you'll work with internal stakeholders or external clients and will be involved in:

• Concept, develop and build a wide variety of creative assets (social and landing pages) to support product, marketing and business objectives
• Lead web design and digital asset development initiatives in collaboration with creative, product and engineering teams
• Iterate on design based on feedback from team members, partners and users by translating complex notes into simple directives all while keeping on strategy
• Perform quality control on all design, ensuring the creative aligns with our brand guidelines
• Run multiple projects simultaneously, perform under pressure, and stay focused on the big picture
• Generate design ideas, conduct research, document design workflows and contribute to all manner of graphic and visual production
• Apply a strong conceptual design ability to projects of varying complexity
• Establish the look and feel for multiple interfaces, including websites, landing pages, emails, display ads and social banners
• Guide and implement the design solutions for such digital marketing assets, including email, landing page, and interactive PDFs (such as ebooks)
• Adhere to guidelines, and collaborate with other brand design stewards to intelligently evolve client designs
• Create process efficiencies to reduce overall production timelines
• Manage time and workload to meet project task deadlines and commitments with regular interaction and direction from project leaders and team members
• Design and build pages using landing page creation tools.
• Knowledge on HTML, CSS and web development would be a plus.
• Become the internal expert on landing page creation tools (Webflow , canva , Adobe others as needed)
• Perform quality assurance testing to deliver pages that are functional and to spec
• Work closely with the analytics team to understand results of tests performed to date, track conversion metrics, and optimize performance.
• Working with the creative team, ensure all site content and design elements are aligned with brand standard.
• Be an advocate for the customer and make recommendations on improving the user experience of our landing page.
• Usage of tools like Supermetrcis , Hotjar, Google Analytics, Databox , lookerstudio etc to track the user behaviour and optimize landing pages accordingly.

What to expect

• Youll be working with PPC Specialists to create and optimize landing pages and creatives, day in and day out.
• Youll be working with clients across the Education and the B2B industry, simultaneously.

Skills You'll need to have:

• Creativity, Resourcefulness, Flexibility, and Motivation.
• A strong portfolio of design, showing an excellent sense of typography, layout, web and digital design principles
• Proficiency with industry-standard design tools and software (Adobe Creative Suite)
• An eagle-eye attention-to-detail when it comes to crafting designs
• Experience with leading creative projects from conception to execution
• Ability to make persuasive arguments to influence design decisions with internal and external partners
• A pulse on what is relevant in culture, design and technology and can push for and help set trends.
• A self-starter attitude with an excitement to work in a fast-paced, low-ego environment
• Basic knowledge of HTML, CSS, JS
• High level of attention to detail and ability to QA your own work for accuracy
• Knowledgeable about UX and design best practices, able to exercise good creative judgment in layout
• Knowledge of web-builder tools (experience with Webflow is a big plus )
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.
• Effective communication skills.
• Receptiveness to feedback.
• Willingness to meet deadlines.