Growth Marketing Manager
- Hitayya
- 4 - 7 years
- Mumbai
- 8 months ago
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Job Description
Role Overview
Were looking for a driven and hands-on Growth Marketing Manager to lead the marketing strategy and execution for Forall. A new brand built on the principles of sustainability and innovation. This is an exciting opportunity to take on a key role in shaping the growth of a purpose-led company right from its early stages. If you're excited to be part of a founding team, take ownership, and build a category-defining brand, this is your chance.
Key Responsibilities:
Digital Advertising: Plan and execute performance marketing campaigns across Meta, Google Ads, and other platforms to drive traffic and sales.
Analytics & Optimization: Monitor growth metrics, analyze campaigns (ROAS, CAC, etc.), and continuously improve performance.
Email/SMS Marketing: Manage Klaviyo (or similar) campaigns and automated flows to drive engagement and retention.
E-Commerce Growth: Optimize the Shopify store, landing pages, and conversion rates for better customer experience and increased sales.
Content & Influencer Marketing: Work with influencers and create engaging content that drives brand awareness and trust.
Customer Retention: Develop strategies to retain and re-engage existing customers through referral programs, loyalty, and personalized campaigns.
What We're Looking For:
- 4-7 years of experience in digital marketing, particularly in D2C or e-commerce brands (preferred)
- Strong understanding of performance marketing (Google Ads, Meta Ads)
- Data-driven mindset with the ability to analyze and interpret data and execute tasks.
- Hands-on experience with email marketing platforms (e.g. Klaviyo, Mailchimp) and Shopify (or similar e-commerce platforms)
- Proven track record of driving growth and performance through paid media, content, and customer retention tactics
- Self-starter with the ability to take ownership and execute independently in a fast-paced environment
Why You Should Join Us:
Lead with Purpose: Take the reins on marketing for a brand thats built around sustainability, simplicity, and real impact.
Build from the Ground Up: Be part of the journey from day one your ideas and actions will shape the growth and direction of the brand.
Flexibility: Work in a dynamic environment that offers the chance to shape the brand and experiment with creative ideas.
Autonomy: As part of the founding team, you'll have room to innovate, take risks, and grow alongside the company.
How to Apply:
Please send your resume and a brief cover letter explaining why you're excited about this role to [co************a@gm**l.com]
Job Classification
Industry: Internet (E-Commerce)Functional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Head - Digital MarketingEmployement Type: Full timeContact Details:
Company: HitayyaLocation(s): Mumbai
Keyskills: Social Media Campaigns SEO Data Analytics Analytics Tool Performance Marketing Content Creation Website Management Project Management growth CRM Brand Strategy
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Hitayya is a forward-looking parent company with a simple vision to create products that challenge the ordinary and make better choices easier. We're here to create meaningful, design-driven products that reflect the values of a new generation of consumers. Forall is Hitayya's first brand a modern...
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