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Sr. Digital Marketing Executive @ Futurism Technologie

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 Sr. Digital Marketing Executive

Job Description

Job Title: Sr. Digital Marketing Executive

Job Location: Baner, Pune (WFO)

Experience: 4+ Years

Shift: Monday to Friday (11:00 AM to 8:00 PM IST)

Job Description:

Futurism Technologies is looking for an Sr. Digital Marketing Executive for Baner, Pune location

Roles & Responsibilities:

  • Strategize, plan, and execute SEO for B2B Industry (Specially IT Services), social media, inbound lead generation marketing campaigns
  • Conduct thorough keyword research to identify high-impact keywords and phrases relevant to our industry and target audience.
  • Implement on-page and off-page SEO techniques to improve website visibility and rankings in search engine results pages (SERPs).
  • Define content development, syndication, distribution, and link-building strategies
  • Draft detailed SEO site audits and reports through a technical, content and off-site lens to ensure that they consistently adhere to SEO best practices
  • Analyze and translate data from web analytics into actionable plans
  • Build and optimize powerful B2B campaigns in Google and Bing to build brand and generate inbound leads
  • Daily and weekly reporting and communication regarding campaign development, timelines, analysis, and results.
  • Monitor SEO performance by utilizing SEO tools such as SEMRush, Search Console, Google Analytics and Google Data Studio.
  • Develop annual, quarterly and project-level SEO strategies designed to maximize performance across Technical, Content and Off-site SEO to achieve business goals
  • Advise on content types, topics, and keywords to explore to maximize websites search rankings
  • Constantly monitor and communicate changes in industry trends and search engine algorithms
  • Estimate, strategize and support the sell-in of new SEO initiatives, in conjunction with sales and account team members
  • Collaborates with tactic owners to recommend opportunities that increase lead generation for targeted audiences
  • Plan and create weekly social media calendar

Must have skills:

  • Knowledge of HTML, CSS, and website CMS (WordPress, .Net)
  • Strong analytical skills and the ability to translate data into actionable insights.
  • Knowledge of Email Marketing tool
  • Excellent knowledge of MS Office (MS Word, Excel, PowerPoint)
  • Create Audience in GA-4
  • Knowledge of B2B Marketing and Inbound lead generation tactics
  • Familiarity with B2B marketing and sales processes is a plus
  • Specific IT Related Services (Cybersecurity, AI, Cloud, Data Engineering, IoT
  • Proficiency in SEO tools (SEMRush, Screaming Frog)
  • Familiarity with tools like GA-4, Google Search Console, Bing Web Master, Microsoft Clarity

Nice to Have skills

  • Image design in Canva
  • Google Data Studio

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: SEO
Employement Type: Full time

Contact Details:

Company: Futurism Technologie
Location(s): Pune

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Keyskills:   Seo Tools Google Analytics GA 4 CSS website HTML

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Futurism Technologie

Futurism Technologies is a leading Next Generation Multinational Information Technology Solutions and Service Company. Founded in year 2003 with a vision to provide cost-effective quality end to end Information Technology Business Solutions and Services alternative for the entire spectrum of busines...