Job Summary:JOB SUMMARY In this role you would be working on end to end campaign management to deliver successful ad campaigns by optimizing and delivering key client metrics and ROI. ABOUT THE TEAM We are a set of dynamic and results-driven enthusiast who know how to enjoy the work. We deliver successful ad campaigns on Disney+ Hotstar. REPORTING TO Manager Client Success & Media Operations YOUR KEY RESPONSIBILITIES
Trafficking, set-up and QC of digital ad campaigns for advertisers
Track, measure, analyze the key campaign deliverable metrics for assessing campaigns performance
Campaign optimization to improve on performance metrics like CTR, reach, frequency, OTR, sessions, etc
Ensure 100% campaign deliveries on assigned client verticals
Highlight campaign delivery risk to Client Success lead along with solutions to minimize the risk
Prepare client reports from various internal sources and report it to Sales
Setup and delivery of programmatic campaigns on PG and PMP deal types
Liaise with Client Success lead to strategize on delivering successful client campaigns to drive repeat campaigns
SKILLS & ATTRIBUTES FOR SUCCESS
Working knowledge of ad serving platforms like DFP, Videoplaza, etc. Knowledge of programmatic ecosystem will be plus
Ability to liaise with internal stakeholders
Drive strategic initiatives to manage day to day deliverables
Penchant to work in a fast growing digital business
Comfort with concepts like targeting, reach, frequency on the digital forum
PREFERRED EDUCATION & EXPERIENCE
A mature professional with 2-4 years of experience who enthusiastically works on the nuts and bolts but is also able to confidently challenge seniors / established mindsets, with data and insights
ABOUT US
Disney+ Hotstar is India s leading streaming platform that has changed the way Indians watch their entertainment - from their favourite TV shows and movies to sporting extravaganzas. With the widest range of content in India, Disney+ Hotstar offers more than 100,000 hours of TV Shows and Movies in 18 languages and coverage of major global sporting events. As a mission-driven organisation with a relentless focus on our users, we are dedicated to attracting and retaining world-class talent to drive our success.
Disney Star prides in being an Equal Opportunity Employer. We hire, train, promote and compensate employees on the basis of individual competence and potential without regard for race, color, religion, sex, sexual orientation, national origin, citizenship, age, marital status or non-job-related disability, as well as all other classifications protected by applicable laws.
Employement Type: Full time Industry: Media / Dotcom / Entertainment Role Category: General / Other Software Functional Area: Not Applicable Role/Responsibilies: Senior Executive - Client Success & Ad