Digital Marketing Manager @ Spar Business Services

Job Description

Campaign Management: They plan, execute, and optimize digital marketing campaigns across various channels, such as search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, display advertising, content marketing, and more. They monitor campaign performance, track key metrics, and make data-driven decisions to maximize results.

Content Creation and Management: Digital marketing managers coordinate the creation and management of digital content, including website copy, blog posts, social media updates, email newsletters, videos, and graphics. They ensure content is engaging, relevant, and optimized for search engines to drive organic traffic and enhance brand visibility.

Website and User Experience Optimization: They work closely with web developers and designers to improve website functionality, user experience (UX), and conversion rates. They conduct A/B testing, analyze website analytics, and implement strategies to enhance site performance, navigation, and overall user satisfaction.

Social Media Management: Digital marketing managers oversee social media platforms to build brand awareness, engage with the audience, and drive website traffic. They create and schedule social media content, manage social media advertising campaigns, and monitor and respond to user comments and inquiries.

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Keyskills:   organic search digital marketing keyword research smo google adwords website promotion seo website management