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Adobe CJA Job in Wipro at Other Karnataka

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 Adobe CJA Job in Wipro at Other Karnataka

Job Description

    Job Summary: We are seeking a skilled and detail-oriented Adobe Customer Journey Analytics Specialist to join our team. The ideal candidate will have a strong background in Adobe Customer Journey Analytics (CJA), Adobe Analytics, and the Adobe Experience Platform (AEP). This role will focus on leveraging Adobe solutions to deliver actionable insights, optimize customer experiences, and drive business outcomes. Key Responsibilities: Data Analysis & Insights: Utilize Adobe CJA to analyze cross-channel customer data and provide actionable insights. Create and optimize interactive dashboards and visualizations to communicate customer journey trends and KPIs. Customer Journey Mapping: Develop comprehensive customer journey maps to understand behavior across touchpoints. Identify pain points, opportunities, and key moments in the customer lifecycle. Adobe Experience Platform (AEP): Integrate and manage data sources within AEP to ensure seamless data flow for CJA. Configure schemas, datasets, and connections in AEP for effective customer data management. Adobe Analytics Expertise: Perform deep-dive analysis using Adobe Analytics for digital performance and user engagement metrics. Collaborate with teams to implement tagging and tracking strategies for accurate data collection. Stakeholder Collaboration: Work closely with marketing, product, and data science teams to align analytics efforts with business goals. Present findings and recommendations to both technical and non-technical stakeholders. Optimization & Personalization: Support personalization efforts by analyzing audience segments and content performance. Recommend strategies to improve campaign performance and customer engagement. Required Qualifications: 4+ years of experience in digital analytics, with a focus on Adobe CJA, Adobe Analytics, and AEP. Strong expertise in cross-channel data integration and analysis. Experience with creating reports, dashboards, and visualizations in Adobe CJA Workspace. Proficient in using Adobe Experience Platform to manage customer profiles and data connections. Solid understanding of JavaScript, HTML, and tag management tools (e.g., Adobe Launch). Analytical mindset with strong problem-solving skills and attention to detail. Excellent communication skills, with the ability to translate data insights into business strategies.,

Employement Category:

Employement Type: Full time
Industry: IT Services & Consulting
Role Category: Not Specified
Functional Area: Not Specified
Role/Responsibilies: Adobe CJA Job in Wipro at Other Karnataka

Contact Details:

Company: Wipro
Location(s): Other Karnataka

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Keyskills:   Adobe Analytics Data Analysis Customer Journey Mapping Data Integration JavaScript HTML

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Wipro

Precision Automation & Robotics India Private Limited (PARI), headquartered in Pune, India was founded in 1990 by Mangesh Kale and Ranjit Date who had the knowledge and experience to understand the manufacturing industrys needs. The organization is amongst the largest global automatio...