MarTech Lead Consultant Job in eClerx at All
- eClerx
- 5 to 9 Yrs
- All India
- 1 year ago
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Job Description
- About the Role- MarTech Principal Lead Consultant The MarTech Principal Lead Consultant will be responsible for leading a large team, integrating advanced technologies, and delivering Martech solutions aligned with the client's business objectives. The role involves enhancing customer experience, optimizing marketing campaigns, and ensuring industry standards compliance. Responsibilities Strategy roadmap planning/consulting for Digital Marketing (Adobe suite et al) Planning integration of tools within Analytics stack Experience in Adobe Marketing Cloud Expert (Adobe Analytics, Adobe Launch, Adobe Audience Manager, Adobe Target, Adobe experience platform, Customer journey analytics, etc.) Digital analytics implementation experience with Adobe Analytics on Web and Mobile Platform Proficiency in managing and analyzing large data sets using ETL tools like Informatica, datastage, Talend Deep experience in coding using Data Store APIs and query languages Hands-on industry experience in development, including extensive experience with Data Platforms, cloud, and Big Data Experience defining analytics tracking requirements and guiding developers through implementation Helping business innovate through data-driven decision-making Expertise in Adobe Analytics Tag implementation using Launch/AEP Web SDK or similar tools Strong analytical, quantitative, and problem-solving skills Performing metrics implementation tests and ensuring global standards utilization Understanding of TMS architecture and functioning Ability to translate business requirements into solutions Creating Test Cases for adobe Implementation and performing tests/tag audit in UAT/PROD Providing Post Implementation support to business users Writing Technical specifications for new Implementations Qualifications Bachelor's degree in Engineering or computer science Any Specialized training, certification Required Skills Technically sound solutions architect Proficiency in Adobe Marketing Cloud Demonstrated understanding of data governance and data quality Experience in coding and data analysis Strong communication and leadership skills Preferred Skills Mobile app tagging and tracking experience with Adobe Analytics Strong service orientation with a proven track record of working with multiple stakeholders Domain knowledge of various industries such as Banking, Retail, ecommerce, etc. Design and develop reports using tableau/Power BI or Excel dashboards Collect, organize, and analyze large data sets for meaningful dashboards Interested candidates can send their updated resumes to hidden_email,
Employement Category:
Employement Type: Full timeIndustry: IT Services & ConsultingRole Category: Not SpecifiedFunctional Area: Not SpecifiedRole/Responsibilies: MarTech Lead Consultant Job in eClerx at AllContact Details:
Company: eClerxLocation(s): All India
Keyskills: Adobe Marketing Cloud Adobe Analytics ETL tools Informatica Datastage Talend Cloud Big Data Data governance Data quality Coding Data analysis Communication skills Leadership skills Tableau Power BI Excel dashboards Solutions architect
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eClerx
eClerx Services Ltd, one of the first Knowledge Process firms listed in India (Bombay Stock Exchange: ECLERX), provides diverse and complex data analytics and customized process solutions to global enterprise Clients from our multiple India-based delivery centers. eClerx drives our Clients’ ...
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