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Alliance Manager - Cards Portfolio @ Shriyansh Job

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 Alliance Manager - Cards Portfolio

Job Description

:
Job Title : Manager - Alliances / offers / Portfolio : Credit Card Program
Location : NCR
Reporting To : Vertical Head
Key Responsibility :
- Drive Credit Card spends through partner led offers, alliances
- Develop a marketing calendar of partner offers on yearly basis
- Create and develop tactical offers for the portfolio in partnership with key merchants according to the yearly plan.
- Launch merchant led offers to drive incremental spends
- Study and monitor merchant category codes to identify relevant merchants.
- Grow relevant spends category like travel
- Increase customer engagement across every day spend categories
- Create properties and offers for the Bank across everyday spends categories like Dining, Ecommerce, entertainment
- Drive marketing programs at different intervals to drive offers
- Build visibility for the RBL Bank leveraging partner assets either online or offline
- Promote and communicate networks offers to drive card spends and engagement
Qualifications and Experience Requirement :
Education : MBA Tier 1 / 2 institute
Years of Experience : 2 - 5 Years
Previous Experience : Usage / Engagement / Analytics / NBFC or Alliance in any other industry
Candidate having A prior experience working in alliances vertical will be preferred.

Employement Category:

Employement Type: Full time
Industry: Banking / Financial Services
Role Category: General / Other Software
Functional Area: Not Applicable
Role/Responsibilies: Alliance Manager - Cards Portfolio

Contact Details:

Company: RBL Bank
Location(s): Delhi, NCR

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Keyskills:   marketing programs cards customer engagement marketing sales business planning nbfc

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₹ 4.0 - 7 Lakh/Yr

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Shriyansh Job

\r\nICICI Bank Limited is an Indian multinational banking and financial services company headquartered in Mumbai, Maharashtra with its registered office in Vadodara, Gujarat. As of 2018, ICICI Bank is the second largest bank in India in terms of assets and market capitalisation