Serve as the primary custodian of brand strategy and innovation, driving ideation and ensuring flawless execution of brand activities under the guidance of the Brand Head.
Collaborate closely with the internal research team to derive deep consumer insights, leveraging them to develop pioneering marketing campaign concepts.
Monitor brand health and key business metrics, proactively identifying and addressing potential threats to current brand positioning.
Manage campaign timelines and material release schedules in alignment with launch requirements, ensuring seamless campaign management.
Serve as the primary point of contact for marketing campaigns, collaborating cross-functionally to develop end-to-end campaign solutions and extensions.
Employement Category:
Employement Type: Full timeIndustry: Textile / Garments / FashionRole Category: Product MarketingFunctional Area: Not SpecifiedRole/Responsibilies: Deputy Director - Brand Marketing Job in