Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities
Stay current on market trends and competitive activity
Establish and maintain brand budgets
Define and manage the brand communication strategy using a variety of media
Own the development and messaging of the brand narrative
Create, execute, and manage marketing programs and campaigns
Excellent communication and decision-making skills
Familiarity with online content marketing and social media development strategies.
Keyskills: social media marketing brand marketing decision-making marketing management budget management content marketing brand communication