Digital Marketing Head @ Moil Education

Job Description

Profile - Digital Marketing Expert
Salary - 40000 - 60000
Location - Gurgaon
min 3 year exp

Planning and executing performance/ conversion campaigns across
Facebook Ads Manager (FB+IG), Google AdWords and other programmatic
ads and maintain RoAS targets
Collaborate and co-create with the team for landing pages, creatives, and
user experience optimization. Lead ad creative generation.
Implement a rigorous, causal testing structure across all paid marketing
channels.
Perform ongoing paid keyword discovery, expansion, and optimization.
Work with the tech team to optimize programs, campaigns, and landing
pages, based on the real-time performance and ROI goals.
Revenue, CAC, and LTV analysis and leverage data to optimize paid funnel to maximize revenue and Revenue/Cost for our client.

Required:
Proven experience in running performance campaigns (CPC, CPA, CPL,
ROAS, etc.) across Google, Facebook, YouTube, Bing, Programmatic,
Affiliates, and others.
Experience with tools including Google AdWords, Keyword tools, Google
Analytics, FB Ads/Business Manager, YouTube Ads, DV360, and others as
well as with Marketing Automation Tool like HubSpot/Agile CRM, etc.
*Experience advertising lifestyle brands globally.

Moil Placement Service
8750716***/ 7300537*** /9667984*** / 9821156***

Employement Category:

Employement Type: Full time
Industry: IT
Functional Area: Digital Marketing
Role Category: Head
Role/Responsibilies: Digital Marketing Head

Contact Details:

Company: Moil Education
Location(s): gurgaon

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