Immediate Opening for Sr Digital Marketing Manager @ DirectUsHr Services

Minimum 4-6 years of experience in Digital Marketing
Ability to work in an entrepreneurial environment
Excellent knowledge of Microsoft Office, specifically Excel and database literacy
Independent worker: proactive and responsible, with the ability to learn rapidly and are comfortable with technology.
Platforms knowledge: Clevertap, Firebase, Mailchimp, Semrush & other marketing & data platform
The job requires you to:

Setting the scope, implementation, management, and review & monitoring of marketing campaigns.
Use digital media extensively to reach out to the target audience.
Online Brand Management.
Strategize promotional activities for the new products through social networking sites and other appropriate mediums.
Undertaking in-depth market research and analysis about Consumer behavior, Usage pattern, prospective customer groups and developing strategies based on the findings.
Handling various blogs (Wordpress, Blogger) for a link exchange, banners ads.
Good understanding of CMS like Joomla, WordPress.
Complete SEO project management- SEO Scope of work, Deliverables, Timeline, Costing and resource management
Review and optimize the content to be uploaded on the website as per the finalized keyword list.
Managing SEM / Paid Advertising (Google Adwords, Search, Content, Display, Emailers). Managing Adwords account and helping in bidding, keyword suggestion and improving CTR.
Conducting Web Analytics.
Website Management.
Create write ups for the events and marketing activities.
Suggest concepts pertaining to Online Advertising.
Investigate various websites, directories, Social Media and conduct research & analysis for identifying concepts of domain names so as to map relevant content.