Regional Trade Marketing Manager - FMCG - East
- PageGroup
- 5 to 7 Yrs
- Kolkata
- 4 years ago
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Job Description
Regional Trade Marketing Manager - East - FMCG) - (2015/16)
Category - Sales & Marketing
Job Type - Permanent
Description - This is a regional trade marketing and RTM role based out of Kolkata for a large FMCG MNC.
Client Details :
Our client is an established international organisation in the FMCG/Foods space with a host of their products catering to the Indian segment. They are a rapidly expanding organisation in India with an eye towards further growth and inroads. They are looking for a Regional Trade Marketing Manager who would lead the trade and the GTM strategies for the east region of India.
Description :
The incumbent would report into the RSM for East and would be responsible to:
- Developing and executing the Trade Marketing/RTM plans in line with sales and marketing objectives and manage the Trade Marketing budget.
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities
- Leading and implementing channel specific marketing strategies and plans for assigned retailers
- Conceptualising and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams
- Leading activation programs with partners to improve brand visibility
- Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected.
Profile :
The successful applicant should be a management graduate from an institute of repute and have 6-7 years of extensive experience (from FMCG) in Area Sales as well as Trade Marketing for their region and an overall understanding of the different segments and channels for the industry in India. He/she should have a creative approach towards understanding and solving problems and have a proven experience in driving and leveraging people skills and motivations.
Job Offer
- The opportunity to work directly with the primary stakeholders within the organisation
- Work in an organisation which delivers faced paced growth for performers
To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Jennifer Shah on +91 124 452 5***
Contact - Jennifer Shah - +91 124 452 5***
The Apply Button will redirect you to website. Please apply there as well.
Employement Category:
Employement Type: Full timeIndustry: Recruitment Services Role Category: Marketing / Communication Functional Area: Not ApplicableRole/Responsibilies: Regional Trade Marketing Manager - FMCG - EastContact Details:
Company: PageGroupLocation(s): Kolkata
Keyskills: marketing sales trade marketing asm atl area sales people skills trade promotions campaign execution gtm rtm brand rolling planning catering campaigns
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Michael Page has four decades of expertise in professional services recruitment. We were established in London in 1976, and over this period we've grown organically to become one of the best-known and most respected consultancies, with an office network spanning six continents. While size has it...
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