Digital Marketing Executive
Experience : 2 to 4 years
Responsibilities
Conceive and develop efficient and intuitive marketing strategies
Organize and oversee advertising/communication campaigns (social
media, etc.), exhibitions and promotional events
Conduct market research and analysis to evaluate trends, brand
awareness and competition ventures
Initiate and control surveys to assess customer requirements and
dedication
Write copy for diverse marketing distributions (brochures, press
releases, website material etc.)
Maintain relationships with media vendors and publishers to ensure
collaboration in promotional activities
Monitor progress of campaigns using various metrics and submit
reports of performance
Collaborate with managers in preparing budgets and monitoring
expenses
Requirements
At Least 3 years of Experience on Google Ads
Budget Handling up to at least 5 Lakh.
Worked with at least 2 types of ad.
Campaign Management and SEM
Hands on experience on GOOGLE MY BUSINESS.
Should have worked on GOOGLE ANALYTICS and tools.
Proven experience as marketing executive or similar role
Good understanding of market research techniques, data analysis and
statistics methods.
Proficient in MS Office and marketing software (CRM)
Familiarity with social media and web analytics
Excellent communication and people skills
Strong organizational and time-management abilities
Creativity and commercial awareness

Company ProfileIntegra Software Services Pvt. Ltd.Founded in 1994, Integra Software Services Private Limited is among the largest e-publishing houses across the globe servicing prestigious customers who are among the biggest names in the publishing arena in US & Europe. With team strength of 600 pro...