Focus is on clinical services (i.e; disease state mgmt., medication reviews, health risk assessments) Prescription safety prioritizing technical functions to Pharmacy Assistants when available. Initiate care plans, follow up, and document Collect relevant patient, drug and disease information Identification of actual and potential drug related problems Monitor medication adherence Provide patient counselling for new therapy and determine patients understanding as to why they are taking the medication. Tailor counselling to the needs and concerns of the patient i.e. literacy, hearing loss, privacy, etc.