Job Description
Digital Marketing Executive
A digital marketing executive is responsible for looking into the online marketing strategies for our organization. They plan and execute marketing campaigns, and maintain and supply content for the organizations website. Here is a list of digital marketing executive roles and responsibilities:
Responsibilities for Digital Marketing
oAnalyze digital data to draw key recommendations around website optimization
oConduct social media audits to ensure best practices are being used
oMaintain digital dashboard of several different accounts
oCoordinate with sales team to create marketing campaigns
oPrepare emails to send out to customers
oMonitor key online marketing metrics to track success
oCreate and maintain online listings across e-commerce platforms
oEnsure that the brand message is consistent
oDevelop and manage digital marketing campaigns
oManage organizations website
oOptimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
oTrack the website traffic flow and provide internal reports regularly
oFix any error in online content and arrange webinars and webcasts
oAttend networking events and product launches.
oIdentify new digital marketing trends and ensure that the brand is in front of the industry developments.
oWork on SEO of the website pages.
oEdit and post content, videos, podcasts, and audio content on online sites.
oPromote companys product and services in the digital space.
oExecute social media efforts to improve KPIs, likes, shares, tweets, etc.
oCreating and executing SMS, and email-based marketing campaigns.
Qualifications for Digital Marketing
Experience executing paid social media campaigns
Bachelor's degree in marketing or business
Knowledge of video and picture editing software such as Adobe and etc
Must be able to juggle multiple projects at the same time
Incredible attention to detail
Full understanding of all social media platforms
Problem solving skills
Knowledge of content management systems
Employement Category:
Employement Type: Full time
Industry: FMCG
Functional Area: Marketing & Communications
Role Category: Marketing Executive
Role/Responsibilies: Digital Marketing Executive Job For 1-2 Year Exp In
Contact Details:
Company: Jobsnta
Location(s): Thiruvannthapuram