Write well designed, testable, efficient code by using best software development practices
Create website layout/user interface by using standard HTML/CSS practices
Integrate data from various back-end services and databases
Gather and refine specifications and requirements based on technical needs
Create and maintain software documentation
Be responsible for maintaining, expanding, and scaling our site
Stay plugged into emerging technologies/industry trends and apply them into operations and activities
Cooperate with web designers to match visual design intent
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Create and maintain online listings across e-commerce platforms
