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Digital Marketing Manager @ Shivay Hr Consulting

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 Digital Marketing Manager

Job Description

Digital Marketing Manager (Online Sales & Marketing Manager) : Gurgaon

Graduate or PG with minimum 5 years relevant experience in Internet marketing preferably in E-Commerce industry.

Would be responsible for :

- Developing Digital, Internet and Online marketing strategies and executing the same on E-commerce industry, Social Media platform;

- Strategic planning, development and management of affiliate, SEM, SEO, PPC, email marketing campaigns.

- Social Media Management, Co-ordination with content team for content development.

- Responsible for Ecommerce sales & strategies.

- Creation of specifications for designing and development team Digital Marketing Team.

- Tracking and monitoring of key internet marketing metrics i.e., open rates, click through percent, conversion rate, CPM, CPA, CPC .

- Generating dashboards & reports for traffic analysis, content, sources of visits, visitor demographics, PPC campaigns, goals and        website performance over the globe & scenario analysis using Google Analytics.

- Sales Enablement: Generate/Manage Leads through owned, paid and earned digital media.

- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) Identify trends and insights to optimize spend and performance based on the insights

- Brainstorm new and creative grow the strategies Plan, execute and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience.

- Traffic growth strategies, including SEO, affiliate linking campaigns, content distribution, email marketing and trackbacks.

- Promotional and editorial strategies to improve customer engagement across all channels. 

Ensure that strategies relating to online, internet and digital marketing is implemented in real senses / spirits and in the right direction.

Employement Category:

Employement Type: Full time
Industry: Internet / E-Commerce
Role Category: Product Marketing
Functional Area: Not Applicable
Role/Responsibilies: Digital Marketing Manager

Contact Details:

Company: Shivay HR Consulting
Location(s): Delhi, NCR

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₹ 10 - 18 Lakh/Yr

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Shivay Hr Consulting

One of the reputed packaging industries with aggressive expansion plans. Congenial working environment with ample career growth opportunities.