Job Description
Job Profile:You are supposed to work with the Sales & Product team jointly on various channels.
This includes the below mentioned, but it is not limited to:
Develop, implement, and manage the lead generation and prospect sourcing programs for India, SA & USA, specifically for our TrackWizz Customer On boarding and TrackWizz Anti Money Laundering products to drive new revenue generation by providing high quality B2B leads to the Sales Team
Lead participation in virtual and physical events including pre-event promotion, audience engagement strategy, and post-event nurture
Helping plan customer engagement and brand retention with existing customers.
Measuring the impact of the marketing initiatives
Responsible for developing GTM strategies along with the Sales and Product Team for India and outside India
Setting standards and processes which will aid in improving the brand positioning through all communication channels
Plan events / seminars based on specific themes
Continuously self-educate with the financial services landscape and new regulations and compliances & conducting marketing research to identify new revenue opportunities
Passionate about the space of marketing and clued-in campaigns, brands in the category and outside of it
Qualifications: 1-2 years of proven experience as Marketing Associate or similar role in the field of Marketing, B2B lead generation and Digital marketing space
Working on targeting the enterprise customer segment(B2B) in India and outside India
Good understanding of the Financial Services sector in India
Passionate about B2B marketing
Strong communication skills written and verbal
Strong analytical skills with goal-oriented attitude
Job Type: Full-timeEmployement Category:
Employement Type: Full time
Industry: IT
Functional Area: Marketing & Communications
Role Category: Marketing Executive
Role/Responsibilies: Marketing Executive
Contact Details:
Company: TSS Consultancy
Location(s): Mumbai