Job Responsibilities:
-Develop and manage digital marketing
-Oversee a social media strategy
-Manage and maintain the organization's website(s)
-Write and optimize content for the website and social networking accounts such as Facebook and Twitter
-Track and analyse website traffic flow and provide regular internal reports
-Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
-Continually work on the Search Engine Optimization of the website(s)
-Fix any errors or bugs in online content
-Edit and post videos, podcasts and audio content to online sites
-Arrange webinars and webcasts
-Create online banner adverts
-Write copy for email marketing campaigns
-Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
-Work on printed material to supplement online products
-Attend product launches and networking events
Required Skills:
-Strong Data Analytical skills
-Sound Communication skills
-Good understanding of SEO & SEM
-Mobile Marketing
-Basic Designing skills
-Customer Relationship Management