Job Description
Job Summary
You will be expected to develop and work on web and marketing analytics projects both for internal and external sites for the global Marketing & Communication community, as well as internal Ericsson Business or Market Areas.
In this role, you will be both responsible for working and delivering on web designing/programming as well as marketing analytics assignments and work towards enhancing your skills to become a multi-dimensional web cum marketing analytics specialist.
This position is based in Bangalore, Karnataka, India.
M&C Support Hub, Web & Marketing Analytics Specialist role
In this role, you will specialize in Web-delivery in projects, providing support on internal SharePoint, Drupal and external EPI-Server websites. You will manage and edit web sites which are consistent with the Ericsson brief. Create and/or manage these websites from inception to final stages. Person should have knowledge on HTML, CFS, CMS & collaboration sites and user experience.
In this role, you will also specialize in marketing analytics in various projects, providing support both on internal Drupal/SharePoint and external EPI-Server web-sites metrics and measurements, which may also include the social channels mix, as per the projects requirements. You will manage/analyze using GA 360 tool and its supported applications (like Google Data Studio) which shall be consistent with the Ericsson brief/guidelines/policies. Candidate shall be a self-starter and shall have the ability to propose fresh ideas form his past job/learnings. Shall have the ability to multi-task and delivery projects in a fast paced, high in demand, dynamically changing environments.
Job Description
Candidates should have design/development knowledge and interactive site experience/understanding of how to deliver good user experiences. Should also have Google Analytics knowledge, and experience preferably from IT/ITES/Telecom background.
Hands-on experience on (total experience 2 to 5 years):
WEB(1 to 3 years of experience)
Microsoft CMS - SharePoint.
Ability to deliver Portal/Web creation, design and development, HTML/XHTML/XML/Java Script, JQuery, Drupal, CSS related deliverables.
Web/Portal Architecture, Development & Maintenance.
A/B testing build
Knowledge of the semantic meaning of all HTML elements. Familiarity with the semantic markup for display of lists, tabular data, forms, articles, etc. Knowledge of markup used for layout such as dividers.
Familiarity with modifying Drupal Theme hooks to display data.
Knowledge of how to employ the jQuery library for visual effects, event handling, and document manipulation.
ANALYTICS(1 to 3 years of experience)
Google Analytics
GA 360 Suite
Create dashboards using GDS-Google Data Studio
SQL
Google BigQuery
Tableau
A/B testing analytics
Automation/Optimization and scheduling of various daily/weekly/ monthly reports
MS Excel knowledge
Basic knowledge of SEO (search engine optimization)
Knowledge of Tableau would be a plus(but not mandatory)
Ability to work in a collaborative environment and working directly with developers and senior team members for implementation of marketing analytics projects.
Preferred qualifications and requirements
Any Graduate/Post-graduate
Relevant skills/education/certifications on web programming/designing, and google analytics
Experience/fitment for working in a dynamic and fast-moving environment
Understanding of digital communications
Ability to think independently, strategically, and effectively
Openness to accept and suggest ideas proactively
Willingness to learn cross-functional activities and be able to engage
Demonstrate inclusiveness with other team members and welcome ideas and suggestions
Eye for detail and propose simplified solutions with ability to explain
Highly creative
Ability to work under pressure and deliver
Have excellent interpersonal and communication skills
Be able to see other people's point of view and should be able to work within strict timelines
Is knowledgeable about national and international trends in relevant fields
Employement Category:
Employement Type: Part time
Industry: Telecom
Functional Area: Telecom
Role Category: Other Telecom
Role/Responsibilies: Web Cum Marketing
Contact Details:
Company: Orcapod Consulting
Location(s): Mumbai