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Digital Marketing Specialist @ Ies Infinity Education

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 Digital Marketing Specialist

Job Description



Required Candidate profile

Hands-on experience with Google Search, Display, Remarketing Ads, LinkedIn Ads, YouTube Ads, Social Media Campaigns, etc
Developing detailed project plan & monitor progress while delivering projects  
  • Handling Search Engine Optimization and Digital Marketing activities for the company websites.
  • Implementing Digital Marketing and SEO strategies.
  • Knowledge of PPC programs and optimizing data gathered from both organic and paid sources SEO and SMO Requirements:-.
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
  • Improve overall ranking of keywords and traffic on company websites
  • Should be strong on Guest blogging, Content marketing and other link building activities.
  • Knowledge of HTML, WordPress and other websites for on page SEO purposes.
  • All Associated steps including website structure, Technical SEO, keyword analysis, Meta tags, titles, submissions, traffic analysis and rank optimization etc.
  • Maintain high levels of awareness of organic and local search trends, best practices and solutions.
  • Oversight and management of onsite and offsite SEO resources.

Desired Candidate Profile

  • Strong on page knowledge in SEO
  • Updated with latest SEO Algorithm
  • Experience in website audit and its rectification
  • Knowledge in GTM, GA and GSC
  • Excellent understanding of digital marketing tools and best practices
  • Excellent communication and interpersonal skills
  • Experience with SEO Tools: Google Analytics, SEO, Google - Webmaster tool, Bing webmaster
  • tool, Majestic, Link analysis tools, competitor analysis tools, other link and keyword research
    tools.

Job Benefits 

  • Yearly performance appraisals
  • Health Insurance (Based on Stability)
  • Attractive incentives
  • Rewards

Employement Category:

Employement Type: Full time
Industry: Education / Training
Role Category: Product Marketing
Functional Area: Not Applicable
Role/Responsibilies: Digital Marketing Specialist

Contact Details:

Company: Ies Infinity Education
Location(s): Noida, Gurugram

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₹ 2.5 - 3.5 Lakh/Yr

Ies Infinity Education

Infinity Education Services is a disruptive technology education start-up offering B2C solutions. The main offerings in the B2C model includes providing end-to-end admission solutions to students and Working professionals. With over 10000+ colleges in its database, IES is one of the most promising...