Sr. Growth Hacker - Mumbai - CoinDCX - 4 to 6

Growth hacking and running experiments across the growth stack including user acquisition, activation, retention, referral to conversion, and revenue

Optimizing the revenue funnel of the business working closely with the business stakeholders

Running continuous A/B tests for different ideas post rigorous prioritization

Managing and directing the rollout of new properties and initiatives focused on industry trends and growth.

Collaborating with the marketing team including but not limited to Affiliate, App Marketing, Influencer marketing, Organic, etc. to optimize and find new areas of growth

Identify trends and insights, and optimize spend and performance based on the insights across all the marketing channels

Utilizing the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

Instrument conversion points and optimize user funnels across the user lifecycle

Collaborating with product and retention teams to find new ways to engage, retain, and get referrals and drive growth via improved activation, retention, virality/referral.

Delivering results by setting goals, monitoring KPIs, and leading your team to superior performance

Owning revenue as a growth lever and driving growth for CoinDCX via that

4-6 years of demonstrated success in growing products in India preferably in the Fintech Space

Any entrepreneurial experience will be a plus point

Previous working experience as a Marketing Growth Hacker at least in 2 digital company

Core understanding and hands-on experience with Google Analytics, Amplitude (or similar), Adjust (or similar).

A knack for making data-driven decisions with a good understanding of the product, marketing, and growth analytics.

A hustler who is creative and comes with an experimental mindset

Strong problem-solving ability with a bias towards action

Experience building & leading high-performing, high-creativity teams

Strong organization with attention to detail skills, self-motivation with the ability to direct, lead, and motivate self and others are required.

Strong communication skills with the ability to explain complex concepts in simple terms are required.