Business Equipment and Computer Applications MS Windows Presentation software Data analysis software Additional Skills Plan and control budget and expenditures Market business services Manage contracts Hire, train, direct and motivate staff Develop promotional materials Area of Specialization Advertising Survey research services Sales Public relations Media relations Market research Marketing Communications E-commerce Specific Skills Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services Assist in product development and direct and evaluate the marketing strategies of establishments Establish distribution networks for products and services, initiate market research studies and analyze their findings Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations Transportation/Travel Information Willing to travel Travel expenses paid by employer Work Conditions and Physical Capabilities Fast-paced environment Work under pressure Attention to detail Tight deadlines Ability to Supervise 16-20 people Work Location Information Urban area Willing to relocate Personal Suitability Initiative Effective interpersonal skills Flexibility Team player Excellent oral communication Excellent written communication Client focus Interpersonal awareness Dependability Judgement Reliability Organized