Digital Marketing Manager / Digital Marketing / Search Engine Optimization / Seo @ Digital Xpressions

Job Summary:
We are looking for Full-Time Sr. Digital Marketing Manager & Jr/sr. Executives for Pune India Location. The candidate should have a good understanding of English grammar and possess analytical skills and have command over Internet and optimization knowledge. If you are the right match for the position please come down for the Face to Face round Interview. Please follow the details below.

About Company
Digital Xpressions - We are a leading ITES and Software provider, headquartered in Canada with operations in India (Pune) . We provide Software and IT enabled services to our clients in USA & Canada by Latest Microsoft Technologies solutions. Digital Xpressions is specialized into IT enabled Services, Web Application development, Web Design ,Digital Marketing , Print Media , Product Development and Strategic IT Consulting.
Responsibilities

Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Acquire insight in online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendors

Requirements

Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
Working knowledge of ad serving tools (e.g., DART, Atlas)
Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Social media marketing
E-mail marketing