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Business Analyst - Marketing Analytics @ Genpact India

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 Business Analyst - Marketing Analytics

Job Description

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With a startup spirit and 80,000+ curious and courageous minds, we have the expertise to go deep with the world s biggest brands and we have fun doing it. Now, we re calling all you rule-breakers and risk-takers who see the world differently and are bold enough to reinvent it. Come, transform with us.

Inviting applications for the role of Business Analyst, Marketing Analytics
In this role, you will be responsible for marketing MIS & analytics for BFS business. You will provide support and maintenance to existing management information systems (MIS). You will be responsible to generate and distribute management reports in accurate and timely manner. You will develop MIS documentation to allow for smooth operations and easy system maintenance.

You will provide recommendations to update current MIS to improve reporting efficiency and consistency, perform data analysis for generating reports on periodic basis, develop MIS system for customer management and internal communication, provide strong reporting and analytical information support to management team.

You will work to generate both periodic and ad hoc reports as needed.

Your role will function to understand customer problems and provide appropriate technical solutions, analyze business information to identify process improvements for increasing business efficiency and effectiveness. You will participate in cross-functional meetings to resolve recurring customer issues

You will be expected to be focused on BFS industry s realities and pain points and know how to solve these using analytics and technology.
Responsibilities
Prepare Daily/Weekly/Monthly Reports

Create Jobs using Crontab, SAS Data Integration Studio

Create customized reporting solution using Proc Report

Develop dynamic Dashboard using MS excel/SAS Application and reports

Support Daily Production Jobs/Reporting. Candidate should analyze the data pulled from warehouse and do quality checks before reporting out the data

Candidate should work directly with the client on allocated project with direct communication through email and meetings

Qualifications
Minimum qualifications

Graduate/ Postgraduate

Preferred qualifications
B. Tech/ M. Tech, MBA, Science Graduate/ Postgraduate would be preferred.

Skills Proficiency in MS OFFICE
Knowledge of Banking and Credit card domain
Ability to analyze multi-dimensional data

Good PC SAS Skills and understanding the functionality and usage of SAS BI tools

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.For more information, visitwww.genpact.com . Follow us onTwitter , Facebook , LinkedIn , and YouTube .

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Employement Category:

Employement Type: Full time
Industry: IT - Software
Role Category: Statistics / Analytics
Functional Area: Not Applicable
Role/Responsibilies: Business Analyst - Marketing Analytics

Contact Details:

Company: Genpact India
Location(s): Noida, Gurugram

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Genpact India

Genpact (NYSE: G) is a global professional services firm focused on delivering digital transformation for our clients, putting digital and data to work to create competitive advantage. We do this by integrating lean principles, design thinking, analytics and digital technologies with our domain and ...