Job Description
Job Purpose
This role is solely responsible for co-creating the annual Marketing Plan and executing the same with the help of internal/external resources to meet business objectives. This role involves translating the marketing strategy into a relevant lead & revenue generation strategy thereby ensuring that we appeal to the Customers, beneficiaries, affiliates and employees in the most relevant manner
Key Result Areas
Creating the annual Marketing Plan as per allocated budgets
Aligning the internal/external resources to execute the finalized plan as calendarised
Drive the revenue generation activities through product/service specific BTL activities: Direct Marketing Campaigns, Events & Sponsorships throughout the year with positive business impact.
Marketing efforts and campaigns to generate adequate leads for new businesses for customer/ client acquisition as per annual business plans
Build awareness for the Brand by conceptualizing and driving key intellectual properties
Delivering Digital Marketing & Social media Campaigns as scheduled in the plan.
Driving visibility for the brand in the media through well thought Public Relations initiatives inline with the Public Relations strategy for the year.
Be the custodian of the corporate and product brands and Ensuring Brand Compliance within the organization
Effective Management & monitoring of the allocated Marketing Budgets
Enhance the image & reputation of the brand with identified CSR projects and corporate communication drives
Working Conditions.
Desk Job / Occasional outstation Travel for events, Training and supervising the projects
Competencies
KnowledgeSkillsAbilities
Digital & Social MarketingExcellent Communication SkillsMulti Tasking
B2B & Online MarketingExcellent presentation skillsResourceful
Digital StrategyInterpersonal skillsCreative
Product MarketingNegotiation SkillsSelf Driven/ Enthusiastic
Marketing StrategyDigital Campaign PlanningMeticulous
MS office
Employement Category:
Employement Type: Full time
Industry: Internet
Functional Area: Marketing & Communications
Role Category: Marketing Manager
Role/Responsibilies: Opening for Marketing Manager with Fintech for Thane
Contact Details:
Company: Megma Services
Location(s): Delhi, NCR
Keyskills:
marketing Manager
Client Servicing
Key Accoun
Business developmen
Sales