Marketing Manager
- F. Gheewala Human
- 5 to 10 Yrs
- Mumbai
- 3 years ago
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Job Description
Reporting to the Marketing Director, you will be leading the development of new product and campaign launches.
THE ROLE
In this role you will be responsible for:
Identifying consumer insights and cultural, design, locative and market trends to build strong product and communication concepts
Finding category patterns and business insights and using them to formulate strategic business recommendations
Developing launch communication and go-to-market strategy
Leading packaging design and development
Developing brand communication at every touch point both ATL and BTL
Partnering with the PR team on launch events and brand activations
Driving change, being the guardian of brand equity and being the force that makes things happen
Candidate Qualities:
Strong leadership skills and a can-do mentality
Creative flair and a passion for brand story-telling
Great communication skills
Ability to thrive in a fast-paced, multi-project environment
Knowing how to build and nurture strong relationships
Strong analytical, problem-solving skills
Ability to see the big picture but at the same time obsess about the tiny details
Strong work ethic:
A self-starter, professionally mature, accountable.
5+ years of experience building successful brands.
A solid understanding of the luxury cosmetic market.
A solid understanding of marketing and its tools and concepts.
Employement Category:
Employement Type: Full timeIndustry: Personal Care / Beauty
Role Category: Marketing / Communication
Functional Area: Not Applicable
Role/Responsibilies: Marketing Manager
Contact Details:
Company: F. Gheewala HumanLocation(s): Mumbai
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