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Digital Marketing Manager @ Zap Tech

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 Digital Marketing Manager

Job Description

Your central goal is to help grow our brands influence locally while also increasing brand loyalty and awareness.
Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management. Additionally being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities:
Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
Develop and monitor campaign budgets from start to finish.
Plan and manage our social media platforms.
Prepare accurate reports on our marketing campaigns overall performance.
Coordinate with advertising and media experts to improve marketing results.
Identify the latest trends and technologies affecting our industry.
Evaluate important metrics that affect our website traffic, service quotas, and target audience.
Work with your team to brainstorm new and innovative growth strategies.
Oversee and manage all contests, giveaways, and other digital projects.
Developing a pricing strategy that maximizes profits and market share but considers customer satisfaction.
Identifying new customers.
Supporting sales and lead generation efforts.
Creating promotions with advertising managers.
Understanding and developing budgets, including expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
Compiling lists describing our organization's offerings.
Developing and managing advertising campaigns.
Organizing company conferences, trade shows, and major events.
Building brand awareness and positioning.
Evaluating and maintaining a marketing strategy.
Directing, planning, and coordinating marketing efforts.
Communicating the marketing plan.
Researching demand for the organization's products and services.
Evaluating competitors.
Understanding of social media, public relations efforts, and content marketing.
Requirements:
Bachelors degree in Marketing or relevant field.
A minimum of 2 years experience in a digital marketing or advertising position.
In-depth knowledge of various social media platforms, best practices, and website analytics.
Highly creative with excellent analytical abilities.
Outstanding communication and interpersonal skills.
Up-to-date on the latest trends and technologies in digital marketing.
Working Days: Monday to Saturday (Rotational)
Working Hours: 09 AM to 06 PM (Rotational)
Salary Range: 25,000 INR On-wards

Employement Category:

Employement Type: Full time
Industry: ITES
Functional Area: Marketing & Communications
Role Category: Marketing Manager
Role/Responsibilies: Digital Marketing Manager

Contact Details:

Company: Zap Tech
Location(s): Pune

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Keyskills:   Marketing Manager Strategic Planning Market Developmen Strategy Business Planning

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₹ 260000 - 459999 IN

Zap Tech

We believe in people, the people who have made the company, the people who work for the company and the people who believe in our values and give us an opportunity to serve them. At Zap Tech PVT.LTD we are committed to all of them and are committed for the progress of every one of them.