Antara Senior Care, a fully owned subsidiary of the Max India Group is focused on people over the age of sixty. The first initiative of Antara is to create vibrant residential communities that offer Lifestyle with Life care. Due to the fast-changing social milieu, the concept of Senior Living presents a rapidly growing yet inadequately tapped business opportunity in India. Aligned with the Antara values of “Brilliance, Sevabhav Responsible Action and Togethernessâ€, this initiative is focused on creating communities that offer residents a healthy, active and enjoyable life. This community will be the first-of-its-kind in India and will incorporate global best practices to introduce a new standard of excellence in Senior Living with regards to social, recreational, educational, wellness and health related requirements for seniors aged sixty and above. The management team and consultants working for Antara Senior Care are a mix of leaders from various professional backgrounds operating in the fields of finance, strategy, hospitality, healthcare, operations and senior living.