Key digital channels:
Research:
Carry out regular analysis, internal and competitor, to generate recommendations and share insights with relevant stakeholders.
Develop strategies for appropriate media channel application.
Accuracy:
Use best practice across all media channels.
Keep up to date with relevant developments within Marketing to ensure the team is using the most appropriate channels and tactics.
To ensure all output complies with company, industry and legal guidelines and regulations.
Creative, production and distribution:
Assist with website development, liaising with third party agencies on strategy, user experience and conversion rate optimization to drive high quality inquiries.
Project manage inbound marketing programmes across key digital channels and deliver regular e-comms, via agreed campaign channels, to all core audience segmentSkills/Competencies:
Ideally Minimum 1 year of digital marketing experience in the following disciplines:
Keyskills: Social Media Digital Marketing Email Marketing