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Senior Executive - Modern Trade Sales @ Brigade Group

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 Senior Executive - Modern Trade Sales

Job Description

Company Profile (About iD Fresh Food) iD Fresh Foods Mission is to make healthy and nutritious homemade meals an easy task. Our range of fresh and authentic no-preservatives, no-added-chemicals range of ready-to-cook products help Millions of households across India and GCC whip up tasty and wholesome meals. And we are expanding rapidly to the rest of the world too. Company size-2300+ Website- Founder- PC Musthafa [IIM Bangalore, NIT Alumnus, is hailed as the Breakfast King of India for offering a wide array of fresh, home-made & ready to cook food items] No. of Manufacturing Plants- 5 Headquarters- Bengaluru, Karnataka (Mahadevapura) Funded by Premji Invest- Azim Premjis Investment arm and NewQuest, iD Fresh manufactures 55,000 kg of idly/dosa batter every day and delivers it to over 30,000 retail outlets. The companys product range has grown to include a wide range of fresh ready-to-cook foods including Squeeze and Fry Vada Batter, South. Indian Filter Coffee decoction, Ragi Idly/Dosa batter, Natural Paneer and Malabar Parota among others. The company has also launched an organic product line and will soon be converting its entire operations to organic. About the Operational Model As our product is different from others, so is our business model. All our fresh products are made for the day they are shipped to retail stores. We have zero finished goods inventory, and hence no intermediary stockists or transitory warehouses. This is possible only with the help of an inhouse fleet of vehicles and distribution personnel. Currently a fleet of 500 dedicated vehicles and crew touch 25,000 retailers daily and replenish 100,000+ Kgs units of the freshest produce. Key Responsibilities MT professional is essential to service the outlets to help drive MT toplines by constantly enhancing sales force efficiencies and help maintain operational hygiene in Store & Category Presence, Account Receivables, GRN processing and reconciliation of accounts. BUSINESS DEVELOPMENT Track volume and value objectives of the assigned territory within budgeted limits through efficient control of the network under charge. Responsible for increasing category share and shelf space in the Key Accounts. Support the MT Head: To conduct and conclude timely annual JBPs with Key accounts within the budgets provided. To develop and update key account promotional calendar from time to time. Effectively implement agreed promo activities by coordinating with trade marketing and execute via with field sales teams periodically. Ensure that the account specific customer service objectives are met by coordinating with logistics and sales teams to ensure maintain excellent relationships with appropriate level personnel within key account organization. OPPORTUNITY IDENTIFICATION Identify new and upcoming accounts in the MT marketplace. Spearhead listing and mapping of all targeted SKUs in MT accounts. REVIEW & CONTROL Assess and analyse impact of promotions being run in all key accounts and communicate feedback to Regional Manager, MT head and the trade marketing team. Keep track of profitability for all tagged key accounts COMPETITION & MARKETPLACE INTELIGENCE Develop strong market intelligence and monitor competitor activities on trade channel related matters and proactively provide feedback to the concerned team. Key Requirements Skillsets - Market intelligence, strong stakeholders/customer management skills, Leadership skills, Networking. Experience: 2-5 years with Previous MT & GT knowledge from the Food & Dairy domain with DSD supply chain experience will be an advantage. Education: Any Graduate with MBA or equivalent is preferable. A sales and channel orientation with a growth mindset is essential. Interested If this role sounds like you, then apply with us! You have plenty of room for growth at Id

Employement Category:

Employement Type: Full time
Industry: Manufacturing
Role Category: Manufacturing
Functional Area: Not Applicable
Role/Responsibilies: Senior Executive - Modern Trade Sales

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Keyskills:   Market intelligence Customer management Leadership skills Networking Stakeholders management

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